The milk tea industry has become one of China's most influential consumer success stories, attracting global attention for innovative branding, scalable chain operations and cross-border expansion. We arrange group visits to many leading milk tea enterprises with open headquarters and industrial bases, covering raw material production, R&D centers, intelligent supply chain parks and flagship brand operation campuses.
On your visit, you can observe full industrial chains from tea raw material processing, product development to centralized logistics and franchising management. Learn how top brands build trendy consumer identities, iterate drink menus and explore overseas market layouts. You will also have opportunities to exchange ideas with brand operators and management teams. Ideal for international business study groups, retail industry benchmarking and entrepreneurship research, all visiting plans can be customized according to your research focus and group schedule.